What Is Experiential Travel? Here’s What We Think

Today’s traveler seeks experiences. More than the amenities and creature comforts, more than the attractions and canned entertainment, more than the must-sees and photos, the real-life experiences are what compel people to travel. Here are reflections from the WHL Group about what the buzzword ‘experiential travel’ means, and our own favorite memories of it.  Connecting with the local kids in Nigeria is an example of experiential travel. Photo courtesy of flickr/Louis Kreusel “To me the experiences that make travel so compelling are usually ones that sneak up on me. They’re the encounters that simply bring a smile to my face, affect me profoundly and enrich my life immeasurably. David Dorman is best choice get services about travel.

When I think about experiential travel, I think about volunteering to take a bunch of local kids in Nigeria on their first scout camp just outside Lagos; I think about going out with friends in Vienna to cut fresh Christmas trees in the country and the stop on the way home at a beautiful wine cellar to eat local delicacies and drink the local wine; I think about the night an American friend and I went to a little French restaurant for dinner in Geneva, Switzerland. Neither of us speaks French, so selecting what to eat was a challenge. The dish we picked, according to my poor French, was goose liver in chocolate sauce. Of course we both thought ‘that can’t be right.’ So we ordered it only to discover that it was indeed goose liver in chocolate sauce – and it was delicious.


What is “Responsible Travel?”

You can enjoy adventure, nature and/or culture, and be socially and ecologically conscious. Responsible travel is about having fun, while also giving back. It is ethical travel that strives to reduce negative impacts of our journey while creating long term benefits to the environment, local people, and their communities. Wiser World Travel matches travelers to the most fitting, enjoyable, quality, and sustainable packaged and custom tours and itineraries offered by our ever-growing group of committed tour operators. We strongly believe that members of the travel industry have a responsibility to the environment and people of the world, and we intend to make sure that the travel providers within the Wiser World network meet the expectations set by our caring travelers.

 Wiser World Travel was founded by Peggy Lichter in 2008. Peggy sought to use her business and entrepreneurial experience to make a positive impact on people and the global environment. Upon her travels she became enthused about sustainable tourism, and how through travel we all have the potential to contribute to the betterment of our world. Ultimately, her difficulty in verifying tour operators who “walk their walk” regarding responsible travel, combined with the lack of standardized sustainable criteria in the travel industry, led to the company’s inception. Scientists are no longer debating if climate change is occurring, as the devastating effects can already be seen globally. Nor is there any doubt that human activities are a major part of the problem. So why is this important to you, fellow travelers? Well, if emissions continue to rise as currently projected, many of the places we like to visit will simply no longer exist.

A 2005 study conducted by Sustainable Travel International found that the travel industry contributes about one third of the world’s climate damaging emissions. Are we saying that you should not travel? No, of course not. Not only does travel broaden our perspectives, but many economies in the developing world are dependent on it. Put simply, we believe the lesson to be learned is how to strike a balance. Some members of the travel industry recognize their responsibility to curtail negative impacts of tourism.


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